Walk 15 minutes from Niigata Station and you’ll arrive at Imayo Tsukasa Brewing Company. When they were founded in 1767, they were in the business of running inns and restaurants, and distributing sake. Their name is created from the characters for “ima” (now), “yo” (era, day and age) and “tsukasa” (to govern, administer or rule). They are dedicated to creating sake that is enjoyable today, and evolve with the times while honoring their legacy. Once they focused on sake making during the Meiji period (1868-1912), they became known as a leading figure, defining the quality standards of Niigata prefecture.